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Cookie Policy

Effective date: July 14, 2026

1. What cookies are

Cookies are small files stored in your browser. We use cookies and similar technologies to operate and improve the Sellai service (sellai-cosmetics.uz).

2. Cookie categories

Exactly three — in the same words as the banner on the site:

  • Strictly necessary — sign-in, session, security, and storing your own cookie choice. No consent required: the Service does not work without them.
  • Analytics — Google Analytics 4. Enabled ONLY with your consent.
  • Marketing — Meta Pixel. Enabled ONLY with your consent.

3. Which cookies are set

  • _ga — Google Analytics 4 — distinguishes users — 2 years
  • _ga_74ZR845Q4J — Google Analytics 4 — stores session state — 2 years
  • _gid — Google Analytics 4 — distinguishes users (if used) — 24 hours
  • _fbp — Meta Pixel — browser identifier for Meta ads — 3 months
  • _fbc — Meta Pixel — stores ad click data (fbclid) — up to 2 years
  • sellai_consent — the Service (necessary) — stores your cookie choice. It is not a cookie but a record in the browser's local storage (localStorage). It lasts 12 months, after which we ask again

Before consent is given, analytics and marketing cookies are not set: Google Analytics runs in cookieless mode (Google Consent Mode v2), and the Meta script is not loaded at all.

4. What is NEVER sent to analytics

Never, under any circumstances:

  • your photos and any images;
  • skin analysis results, recommendations, and any health-related data;
  • name, e-mail, phone number, and other direct identifiers.

The page address is stripped of sensitive parameters before sending, and administrator sections are not tracked at all.

5. Consent and withdrawal

Consent is given in the banner on your first visit. Refusing takes the same single click ("Necessary only") as accepting. You can change or withdraw your choice at any time via the "Cookie settings" link in the site footer. Consent lasts 12 months, after which we ask again.

You can also delete and block cookies in your browser settings, and manage advertising cookies in the ad settings of your Meta account.

6. Data recipients

  • Google LLC (Google Analytics 4) — USA.
  • Meta Platforms Ireland Ltd (Meta Pixel) — Ireland.

This means data is transferred outside the Republic of Uzbekistan. Personal data (name, e-mail, photos, analysis results) is not transferred to these services.

7. Changes

We may update this Policy; the current version is published on this page.

8. Contact

Questions: —.